How much does a website cost in Ireland? The short answer first
“How much does a website cost in Ireland?” is a fair question, and most of the pages that answer it say “it depends”, then stop. It does depend. But the bands are knowable, so are the things that move a quote from one band to the next, and so are the questions that separate a good quote from a cheap one. Here are all three, our own starting price included.
What a website costs in Ireland: the five bands
Irish pricing is opaque. In September 2026 we reviewed the service pages of the eighteen firms ranking for Dublin and Ireland web terms. Five published a number. Treat the bands below as a map of what you are buying, and read each for what it leaves out.
1. Template and DIY builders
Wix, Squarespace and their equivalents are priced as a monthly subscription plus your own time: both publish plan prices openly, in the tens of euro a month for a business plan (Squarespace pricing, Wix plans), before premium templates and your own hours. You get a hosted theme and a site live in a weekend. What you do not get is ownership: the site lives on a platform you rent. That is a sensible start for a short campaign or an idea being tested, and a ceiling for a business that intends to grow into its site.
2. Freelancer and small-studio brochure sites
A themed WordPress build: choose a theme, apply your colours and logo, load your pages. This is where most brochure-site quotes land, and where the spread in what you receive is widest. No firm in the eighteen we reviewed publishes a figure for a themed brochure build, which is itself the point: this is the band where the quote varies most and the scope is described least. What is most often left out is what makes a site earn its keep: content, performance, accessibility, structured data, and migrating your existing pages and rankings intact.
3. Engineered marketing sites
Website projects at Loco start from €10,000, and this is the band that figure buys. The site is designed from a blank canvas around how your business sells, built on WordPress or custom code with performance, accessibility and structured data decided at the start, and owned by you. It suits a business whose website is a real sales channel. Recent examples: Palmer Shore, launched with no site and no search history; Total Expo, an events website rebuild; and ProfitPays, a consultancy site with a content system the client extends themselves.
4. Ecommerce
Online stores are priced by complexity rather than page count. What moves the number is the catalogue, the payment and shipping rules, VAT across EU markets, and whether the store must talk to stock, accounting or a CRM. Shopify, WooCommerce and headless builds each fit a different shape of business, and the platform choice changes the running cost as much as the build cost. For a published reference, RedStudio’s Dublin ecommerce page states “From €8,000 - for complex ecommerce needs” (checked September 2026). Booking is ecommerce too: for ERP HEADtoHEAD we built a custom Stripe and WooCommerce booking engine running two events, in two countries and two currencies, from one site. Our ecommerce development page covers the options.
5. Portals, booking systems and platforms
At the top of the range the website is the front door to a workflow: members logging in, customers booking, staff managing accounts. Pricing here is software pricing, and the published Irish figures come from app developers: Square Root quotes €10k to €25k for a simple app and Tapadoo prices from €25k per platform. We break those numbers down in what app development costs in Ireland and on our app development in Dublin page. Our own work here includes the ESMA International Network membership platform (public site, member dashboard, native iOS and Android apps in both stores) and the booking-first rebuild of Trident Holiday Homes, with our partner Altitude.
What actually drives the cost of a website?
Two quotes for the same brief can differ by a multiple. The gap is almost always one of six things.
- Design depth. A configured theme costs less than a design made for your business. The difference is whether the site looks like you or like everyone else on it, and whether the page is built to a hierarchy that sells or merely decorated.
- Content. Someone writes the pages, sources the photography and structures the messaging. If the quote assumes you supply it, that is your time.
- Integrations. Payments, bookings, CRM, accounts, stock. Each is real engineering, and feasibility should be checked before it is priced.
- Accessibility. Building to WCAG standards takes deliberate work in design and code. A quote that never mentions it has not priced it.
- Performance. Fast sites are engineered fast: image pipelines, lean code, hosting that fits the build. Slow is the default when nobody budgets for speed.
- Migration. Existing pages, URLs and rankings need a redirect map, or the new site costs you the traffic the old one had. Our website redesign page explains what we keep.
What does a website from Loco cost, and what do you get?
Every project starts with a short consult that ends in a scoped, costed plan, so the price and the timeline are agreed before anything is built. Ecommerce and portals sit above the entry point. Within that, you get:
- A site designed for your business, never a theme with your logo on it.
- The same senior team from strategy to launch, with no account-manager relay.
- Core Web Vitals, clean structured data, local search and WCAG-aligned accessibility from day one.
- WordPress for content-led sites, Shopify or headless for stores, custom code when the workflow demands it.
- Ownership of the code, the content and the data: no lock-in, no rented platform tax, and room to grow into a portal or a store without starting over.
The websites and ecommerce service page sets out the full scope, and our web design in Dublin hub links every related service.
What does a website cost to run after launch?
The build price is not the whole cost. Budget for three more things.
- Hosting and domain. Managed hosting suited to the build, plus the annual domain renewal. Cheap shared hosting is where a fast site becomes a slow one.
- Platform and licence fees. Shopify charges a monthly subscription; premium WordPress plugins usually carry an annual licence. Ask for the list before you sign.
- Care and changes. New pages, new offers, security updates, the integration that broke when a supplier changed its API, and the content that keeps the site ranking.
At Loco, a monthly retainer from €2,000/month covers design and development hours, priority fixes, hosting, monitoring and backups, and a senior contact who knows your stack. It is optional: a project can end at launch and you keep everything.
How to compare website quotes in Ireland
If you searched “website cost Ireland”, you probably hold two or three quotes already. Test them on five things.
- Ownership. Do you own the code, the content and the data, and can you take them elsewhere? If the answer involves a licence or “hosting is included as long as you stay”, the low price is a rental.
- Who does the work. Who designs it, who builds it, is any of it subcontracted, and who do you call when something breaks?
- What is excluded. Content, photography, SEO set-up, accessibility, performance testing, URL migration, training, launch support. Each is a cost somebody pays; ask who.
- What “SEO-friendly” means. Ask for specifics: measured Core Web Vitals, structured data, a redirect map.
- Hosting terms and the exit. Where it is hosted, what it costs per year, who holds the accounts, and what happens if you move on.
The cheapest quote is rarely the cheapest site. The expensive version of a cheap website is the second one you buy two years later.
Can the Grow Digital Voucher reduce the cost?
Sometimes, though not in the way most people hope. The Local Enterprise Office Grow Digital Voucher funds 50% of eligible costs, minimum €500 and maximum €5,000, across up to two vouchers capped at €5,000 in total. To apply you need 1 to 50 employees, six months trading, tax clearance, no current Enterprise Ireland or IDA relationship, and a Digital for Business project completed through your LEO in the previous two years. That last condition makes the voucher a second step rather than a first one.
It pays for new off-the-shelf software subscriptions (up to one year) plus training and IT configuration, with those two together capped at 50% of the project cost. It does not pay for bespoke website development or custom software, so a Loco build is not grant-funded, though off-the-shelf tools around it, such as an ecommerce subscription or a CRM, can be. Our Grow Digital Voucher explainer has the full rules.
