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Irish holiday homes, rebuilt for a phone.

Trident lets self-catering holiday homes the length of Ireland. We rebuilt the site after reading Trident’s own analytics.

At a glance Trident Holiday Homes 2024
Client
Trident Holiday Homes
Delivered with
Altitude
Year
2024
Role
UX research · Product design · Front‑end · Back‑end
Deliverables
UX analysis · Design system · Booking & search experience · WordPress build
Stack
WordPress · Elementor · Custom theme

In short

The problem
More than 1,000 holiday homes across Ireland, chosen on a phone by people who have never been here.
What we built
A research-led rebuild: design system, map-and-filter search, and the availability and reserve screens.
What changed
A guest can search by place or by criteria and move between the two without losing where they had got to.
Role
UX research · Product design · Front‑end · Back‑end
Web promo · 55 s

The brief

More than 1,000 holiday homes, one phone screen.

Cottages, lodges and apartments from Donegal to Wexford. Trident also lists on the big platforms, and its own site is where a guest books direct.

Loco Digital designed and rebuilt the Trident Holiday Homes website in 2024, delivered through our partner Altitude: a website redesign in Dublin, from UX research and design to the WordPress build.

Trident Holiday Homes, search, filters, county menu and availability calendar

Explore

A map, because a list can’t show a coastline.

Explore pairs a live map with filters and a list, so geography and criteria are two ways into the same search.

01

Start from the place

A live map, because half of choosing an Irish holiday home is choosing where in Ireland to be, and no amount of sorting solves that.

02

Or start from the criteria

Filters apply without leaving the map. The results narrow in place.

03

Cross between the two

A selection made on the map is carried into the list and back, so a guest can switch how they are searching without losing where they had got to.

Booking

From a photo to a held date, without leaving the page.

The reserve component lives on the property page rather than behind it: dates and guests are set in place, the price responds, and the guest only commits to a separate flow once they have already decided. On mobile it collapses to a fixed bar.

Trident property page, photos, amenities, ratings and the reserve bar

The result

The same product, drawn twice.

Where, when, how many. Everything else on the site is downstream of those three answers. Open any frame to see it full size.

Trident homepage, where, when and how many, above the fold
Explore, the live map beside the results list
A property page, the photo gallery, amenities and the enquiry panel
Reserving, dates and guests set without leaving the page
A county page, Wicklow, and what there is to do there
Trident homepage on mobile, the search as a full-screen sequence
Explore on mobile, the map with prices in place
Explore on mobile, panning the map without losing the results
Explore on mobile, the same results as a list
A property page on mobile
Reserving on mobile, the summary and what is included
A county page on mobile

Prices in the booking screens are blurred.

Under the hood

States drawn before a line was built.

A booking interface is mostly the moments between screens: half-filled forms, empty results, a filter that excludes everything. Those are the states that get invented during development when nobody drew them.

Engineered

A component library covering desktop, tablet and mobile from one vocabulary.

A custom WordPress theme on Elementor, so the client’s team owns the content without owning the layout.

Availability search on Trident’s existing reservation system, with date range, occupancy and sorting.

A persistent bottom bar on mobile (Home, Explore, Offers, Saved), inside thumb reach.

Designed

States were drawn for the search tool, the reserve component, the map and the navigation.

Stack

WordPressElementorCustom theme

See it live

Go and find somewhere to stay.

Try the search on a phone. That is the screen it was designed for.

Updated

Let’s talk

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