# LOCO Digital

> Dublin digital product studio. One senior team that consults, designs and builds websites, ecommerce, web and mobile apps, custom software and AI. We are an independent, founder-led studio at The Digital Hub in Dublin 8: the same senior people consult, design and build, and you own what we make. Services: digital and AI consultancy, custom software, web and mobile apps, AI and automation, websites and ecommerce. Marketing and video are delivered with partners and managed by us.

Last updated: 2026-09-18

Contact: hello@loco.ie · +353 1 554 7325 · The Digital Hub, Roe Lane, The Liberties, Dublin 8, D08 TCV4

## Services
- [Services](https://loco.ie/services): One spine, from strategy to shipped. Websites and ecommerce, web and mobile apps, custom software, AI and automation, in Dublin. See what it costs.
- [Websites & Ecommerce](https://loco.ie/services/websites-ecommerce): Website and ecommerce development in Dublin. Fast, accessible sites and stores that rank, sell and grow, and you own them. See what it costs.
- [Digital & AI Consultancy](https://loco.ie/services/digital-ai-consultancy): Digital and AI consultancy in Dublin. Where software, automation and AI actually pay back: scoped, costed and grant-mapped. Talk to Mark or Adam.
- [Custom Software](https://loco.ie/services/custom-software): Custom software development in Dublin. Bespoke systems, dashboards, integrations and internal tools that replace the manual work. See how we scope it.
- [Web & Mobile Apps](https://loco.ie/services/web-mobile-apps): Web and mobile app development in Dublin. iOS, Android, web apps and customer portals, engineered to last by one senior team. See what it involves.
- [AI & Automation](https://loco.ie/services/ai-automation): AI integration and automation in Dublin. Practical AI built into the products and processes you already run, with people in control. See where it pays.
- [Marketing & Video](https://loco.ie/services/marketing-video): Marketing, video and motion graphics in Dublin, delivered by vetted partners and managed to Loco’s standard. One invoice. Talk to Mark or Adam.
- [Ecommerce Development Dublin](https://loco.ie/services/ecommerce-development-dublin): Ecommerce development Dublin: Shopify, WooCommerce or headless stores with Stripe, EU VAT and Xero or Sage built in, owned by you. See what it involves.

## Work
- [Work](https://loco.ie/work): Selected work from LOCO Digital: membership platforms, booking systems, ecommerce, native apps and websites, built for real clients. See how we work.
- [ESMA International Network](https://loco.ie/work/esma-international-network): A custom membership platform, public site, member dashboard and native iOS and Android app, for a fifty-year-old FMCG trade network. See how we built it.
- [ERP HEADtoHEAD](https://loco.ie/work/erp-head-to-head): The event where ERP buyers compare the leading systems side by side, rebuilt as one site that sells two events, in two countries, in two currencies.
- [Trident Holiday Homes](https://loco.ie/work/trident-holiday-homes): Forty years of Irish holiday homes, sold direct against the big platforms, rebuilt around one question: find the right house, on a phone, in one session.
- [Palmer Shore](https://loco.ie/work/palmer-shore): A new specialist in data-centre workforce governance, launched with a site that had to project authority from a standing start.
- [Total Expo](https://loco.ie/work/total-expo): An events business with three different buyers and a visual direction already set, taken from static pages to a site that actually moves.
- [ProfitPays](https://loco.ie/work/profit-pays): Cost and risk consultancy for construction, taken from the first idea to launch, with a content system the team extends themselves.
- [Irish School of Motoring](https://loco.ie/work/ism): Sixty-four years of driving lessons across eight vehicle categories, rebuilt around one booking spine. What was designed and built; no outcome claimed.

## Guides
- [AI Automation Ireland](https://loco.ie/ai-automation-ireland): AI automation Ireland: which processes to automate first, human-in-the-loop guardrails, EU data and how Loco writes a costed plan. Talk to Mark or Adam.
- [AI-Ready Website Development Ireland](https://loco.ie/ai-ready-website-development): AI-ready website development from a senior Dublin studio: server-rendered pages, structured data, llms.txt and copy an engine can quote. From €10,000.
- [App Development Dublin](https://loco.ie/app-development-dublin): App development in Dublin: native iOS and Android, web apps and portals from a senior studio, honest pricing, proof live in both stores. See what it costs.
- [Custom Software Development Ireland](https://loco.ie/custom-software-development-ireland): Custom software development in Ireland from a senior Dublin studio: internal tools, portals, booking and membership platforms you own. See how we scope it.
- [Grow Digital Voucher Ireland](https://loco.ie/grow-digital-voucher): Grow Digital Voucher eligibility, amounts and exclusions in Ireland, checked against the Local Enterprise Office rules. See what we can scope for funding.
- [UX Design Dublin](https://loco.ie/ux-design-dublin): UX design in Dublin: user research, UI and design systems, usability testing and interfaces we engineer ourselves. See how the work runs and what it costs.
- [Web Design Dublin](https://loco.ie/web-design-dublin): Web design in Dublin from a senior studio: fast, accessible, owned outright by you. The seven questions to ask any web designer before you sign.
- [Website Redesign Dublin](https://loco.ie/website-redesign-dublin): Website redesign Dublin: when to rebuild, when a revamp is enough, and the SEO migration checklist that protects the rankings you have. Talk to Mark or Adam.

## Company
- [Home](https://loco.ie/): Dublin digital product studio. One senior team that consults, designs and builds websites, ecommerce, apps, custom software and AI. Talk to Mark or Adam.
- [Blog](https://loco.ie/blog): Notes from the build: how LOCO Digital thinks about design, engineering and the systems behind ambitious businesses in Ireland. New posts monthly.
- [About us](https://loco.ie/about-us): An independent, founder-led digital product studio in Dublin. One senior team that consults, designs and builds, from strategy to shipped.
- [Contact](https://loco.ie/contact): Tell us what’s slowing the business down. You’ll talk to Mark or Adam, not an account manager. Dublin 8, hello@loco.ie, +353 1 554 7325.

## Legal
- [Privacy Policy](https://loco.ie/privacy-policy): How LOCO Digital Limited collects, uses, stores and protects the personal data you send through loco.ie, and the rights you have under GDPR.
- [Website Terms of Use](https://loco.ie/terms-of-service): The terms that apply to using loco.ie: content and case-study figures, acceptable use, liability, intellectual property and governing law.
- [Cookie Policy](https://loco.ie/cookies): Which cookies and analytics loco.ie uses, what each one is for, and how to give, manage or withdraw your consent at any time.
- [Accessibility Statement](https://loco.ie/accessibility-statement): How accessible loco.ie is, the standard it is measured against, the known limitations, and how to tell us about a barrier you hit.

## Blog
- [AI automation for Irish SMEs: seven processes worth automating first](https://loco.ie/blog/ai-automation-for-irish-smes): Seven processes Irish SMEs should automate first, where a person stays in the loop, what they cost to run and what the Grow Digital Voucher will not fund.
- [App development cost Ireland: what an app really costs in 2026](https://loco.ie/blog/app-development-cost-ireland): How much does an app cost to develop in Ireland? The 2026 bands, what moves the price, the hidden running costs and how to bring the number down.
- [Shopify vs WooCommerce Ireland, or a custom ecommerce build?](https://loco.ie/blog/shopify-woocommerce-or-custom): Shopify vs WooCommerce in Ireland, or a custom build? A decision matrix by catalogue, B2B, integrations, EU VAT, payments and total cost of ownership.
- [How much does a website cost in Ireland in 2026?](https://loco.ie/blog/website-cost-ireland): How much does a website cost in Ireland in 2026? Honest price bands from DIY to ecommerce and portals, what moves the number, and how to compare quotes.
- [Web Development SEO Best Practices for 2026](https://loco.ie/blog/web-development-seo-best-practices-2026): Web development SEO best practices for 2026: performance, crawlability, JavaScript rendering, accessibility and internal linking, decided during the build.
- [Why your website is not converting (and what to fix first)](https://loco.ie/blog/website-conversion-ux): A website not converting rarely has a traffic problem. The website conversion faults we see most, and the order to fix them in, so enquiries follow.
- [How to make an AI-ready website in 2026 (so AI answers cite you)](https://loco.ie/blog/ai-ready-website): What an AI-ready website is in 2026, a 10-point checklist for getting cited by ChatGPT, Gemini, Perplexity and AI Overviews, and what we did on loco.ie.
- [Web accessibility laws Ireland: what the EAA means for your website](https://loco.ie/blog/eu-website-accessibility-requirements): Web accessibility laws Ireland: the EAA has applied since 28 June 2025. Who it covers, who is exempt, who enforces it, the WCAG level and a 12-point check.
- [Answer Engine Optimisation Ireland: How to Get Cited by ChatGPT](https://loco.ie/blog/answer-engine-optimisation): Answer engine optimisation for Irish businesses: how ChatGPT, Gemini and AI Overviews choose sources, and the AEO services Dublin firms actually need.
- [Native app vs web app vs PWA: which do you actually need?](https://loco.ie/blog/progressive-web-apps): Native app vs web app vs progressive web apps: a plain decision tree on audience, offline use, device features, store presence, cost and upkeep.
- [Website Builders vs Custom Code: Which Should an Irish Business Choose?](https://loco.ie/blog/webflow-vs-code): The honest version of the platform debate: when a builder is the smart choice, when custom code earns its cost, and why it is trajectory that decides.
- [High-Performance Websites: Core Web Vitals as a Design Decision](https://loco.ie/blog/high-performance-website): Speed is a design decision, made long before launch. The principles we build with so a site feels instant, ranks well and scales without a rebuild.
- [Bridging Design & Development: From Figma to Production](https://loco.ie/blog/bridging-design-development): Design and development are two halves of one build. How we keep them speaking a single language, from the first token in Figma to the last component shipped.
- [What Your Brand Actually Needs: A System, Not a Rebrand](https://loco.ie/blog/what-your-brand-needs): Why consistency beats novelty, and what a brand kit has to contain before it can scale beyond the founder’s laptop and the designer’s head.
- [Design That Converts: UX Hierarchy That Turns Visitors into Leads](https://loco.ie/blog/design-that-converts): Design is behaviour before it is decoration. How hierarchy, clarity and argument order move a visitor from curiosity to a decision, with no dark pattern.
- [The Macro Impact of Micro Decisions: Design Tokens at Scale](https://loco.ie/blog/macro-impact-on-design): Systems thinking over surface style. How tokens, components and zooming out at the right moments turn design from a deliverable into infrastructure.